I’m haley
— and my practice is to expand ideas, and make them real.
Over the last several years, as both a creative program manager and product designer, I’ve worked with teams to launch several multi-million customer-facing features in the social commerce world.
In my work, my priorities are always to: lead with empathy, solve problems creatively, and infuse fun and energy into a team.
RECENT WORK
LAUNCHING INSPIRE TAB
Introducing a new feature within the Amazon mobile app: a personalized social shopping feed.
Over the course of this whirlwind project, I led the design team from project concept through launch: defining the product vision and feature requirements, implementing a design backlog, providing input to usability research plans, facilitating prioritization exercises, and representing the design team through correspondence with partners and stakeholders.
ESTABLISHING SHOP BY INTEREST
A social shopping experience on Amazon which features videos, photos and product collections from creators and brands, organized into interest-based feeds.
In my years acting as the sole design program manager on this product, I implemented the design roadmap and backlog, facilitated cross-functional design thinking workshop series, defined product vision, influenced prioritization discussions, and led the design team through several feature launches.
UX DESIGN PORTFOLIO
Implementing an organization-wide mechanism for cataloging and sharing recent design work with partners and stakeholders.
This solution increased design team efficiency and returned several hours of work per month by leveraging existing design assets and eliminating the need for an existing manual process.
FOUNDING THE HIVE
Established, led, and developed curriculum for a group focused on supporting women in creative roles in achieving their design, leadership, career and life goals.
Hosted a monthly, discussion-based event series, paired with a newsletter to 100+ subscribers.
POSY JEWLERY
A creative outlet and passion project in jewelry making.
Jewelry should be collected, admired, and arranged beautifully. Each piece in the posy collection is inspired by a flower, and crafted to be worn in small, thoughtfully curated bunches.
BEHIND THE LENS
My first creative love, photography.
Select photos showcasing a few favorite moments with my camera.
BOOK COVER DESIGN
Collaborating with author, creator, and (my) father, Kipling Knox, on the cover art for his collection of short stories, ‘Under the Moon in Illinois.’
WEDDING DETAILS
Leaving my creative mark on me and my husband’s wedding day — and putting myself through a crash course in acrylic painting, custom printing & cutting, illustration, wax seals and hand-lettering along the way.